The initial research includes an investigation and analysis of the specific area of digital media application. It also includes developing a systematic analysis and defining the hierarchical structure of all mandatory elements and the complete information volume. It is recommended, to hold the necessary assessment and choice of an appropriate visualization method of the main idea of digital media content.

Which are the essential features of digital media, as an information and communication system?

In terms of semiotics, this information and communication system is a subject of specific spatial organization, specific techniques of visualization of text messages (titles, basic and additional text messages typography) and picture messages (such as symbols and signs, maps and 3D diagrams, photo images, video).

We are convinced that professional competencies of the graphic design specialist are of crucial importance for the real success of professional vision of media content.