Corporate organization structure and the problems of the internal communication are among the main points of each contemporary company strategy, regardless of its size and the sphere of its activity. Company operation efficiency depends directly on how the working processes, related to the internal information exchange, corporate knowledge, experience, working procedures and management structure are organized. As well as, whether the employees realize corporate strategy and objectives and whether they can work as a team
The internal corporate communication, no doubt, is one of the engines of the working process of a present-day company and an essential part of the corporative culture and ethics. Its main purpose is to share the corporate objectives and values with the employees.
Well organized communication channels and media content contribute a lot to achieve the company goals and objectives, to generate and share new ideas, to create and to improve employees’ motivation, to maintain an effective feedback and to control of the different groups and departments in the company.